The House of Whatever was built on-site for the Bud Light brand. It featured an open courtyard in the center, multiple games, a full service barber shop and hair salon, a photobooth modeled after the Bud Light Mayor's office, and a fully stocked Bud Light bar.
The games in the House of Whatever included Twister, Pin the Arms on the DJ, and Caking your Friends.
A local DJ collective, called Rare Form, provided the soundtrack for the House of Whatever, playing uptempo beats that perfectly accompanied the games and party inside the house.
Installation Credits ::
Creative Agency :: SFX Agency
Creative Director :: Justin Bolognino
Structure Design and Fabrication :: ABV Agency
Video Production :: Matte Finish